BUILD DENSE THINGS

From ‘3 Ways to Amplify Your Creator Gravity,” by Alice Lemee:

LinkedIn posts and Substack notes and Skeets (that’s Bluesky for the uninitiated) are not dense. They extend your reach, sure, but they’re more like your planet’s atmosphere—thin, easily dispersed, and quickly forgotten.

Instead, you need density. When I say dense, I mean something that doesn’t have a 24-hour life cycle and can’t be plucked from the top of your head.