LONELY CONTENT MACHINES

I like this quote from New Creative Era:

THE CREATIVE STATUS QUO HAS MADE US LONELY CONTENT MACHINES
PRESSURED TO POST WITH UNNATURAL QUANTITY AND FREQUENCY
TO PURSUE OUR LIVELIHOODS AND EXPRESS OUR WORK
WE PLAY SOMEONE ELSE’S GAME

I’ve been thinking about that first line a bit, as I sort of felt isolated as a writer, as someone trying to offer up ideas. I feel like it’s me vs everyone, stacking up against everyone else trying to offer solutions and ideas in a busy, hyper-competitive world of music and culture.

Makes me think back to my high school days. I hung around creative musical people all the time, for years. The result was creative musical projects. These days, I’m not so creative with music anymore.

I wrote this in 2018:

We can’t do the “real life” thing if we’re scrolling through an app for hours a day. That’s not “keeping up” or “staying informed,” that’s taking time away from our creative pursuits! And emailing friends! Calling people. Have coffee with friends.

We are lonely content machines, cooped up in our rooms and studios trying to make everything ourselves.

The real life hangs and interactions came to an end in 2020 because of the pandemic, and I think it’s gonna take a minute to get back to that.