I got a DM today from a reader of Social Media Escape Club:
“When I first started reading your posts I thought you were crazy. Honestly.”
They went on to tell me how they’ve been ignoring social media for any sort of promoting for their project, and – SHOCKER – it had no effect.
I’ve talked to a lot of artists about all this social media / “having a newsletter” thing, and I’m telling you, people have been beating their heads against a wall with this stuff, but also suffering from a bit of Stockholm Syndrome.
“A proposed condition or theory that tries to explain why hostages sometimes develop a psychological bond with their captors.”
Yes, there are folks who have a positive or neutral relationship with social media. If that’s you, fantastic.
Just because you don’t have a problem with social media, does not mean people experience the platform in the same way.
For some, social media is dreadful, which is then made worse by the idea that without it you’re doomed. And that’s a horrible place to be.