Your “audience” starts with you. Make the thing you wanna see first. In my latest episode of LATER, I talk about how your creative endeavors need to satisfy that audience of one; YOU. No clicks, or likes, or whatever. But you have to be stoked when doing it.
I did Skull Toaster for seven years and quit it because it wasn’t serving the audience of one anymore. Never-mind that it built up a $200/mo Patreon / Memberful support network, or that 30+ people a day replied to metal trivia, and a solid nightly email newsletter that I produced and sent every night.
Wasn’t enough. The audience of one – me – wasn’t loving it anymore. Shut it down.
But also, life and work and relationships and all that – guess what? You’re still the audience, and last I checked you get to walk out of bad movies.
That doesn’t mean you just tell your boss off, or leave your family, or burn down the farm. No, it was tiny decisions made over decades that landed us where we are. Now it takes a series of tiny decisions over the next decade or two to course correct.
It’s not black and white. It doesn’t go from misery to utopia in a day.
Seek to entertain that audience of one in all that you do.