DOCUMENT AND ARCHIVE YOUR WORK ON YOUR WEBSITE

When your band or your art gets that TV mini series like The Beatles: Get Back, will you have any archival video footage from the studio? From writing your songs? Talking about the inspiration of your lyrics, of the pedals you use, of the shows you’ve played?

Or will all that footage and text and audio be lost to a social media platform that you don’t own?

I’ve covered and worked a handful of albums over the years, from my music blog days in 2001 to now working with indie music publicists and labels, and I’m still blown away at how little reverence there is for the archival process for so many acts.

Sure, there’s concert photos on Twitter, and maybe some 200 word captions on an Instagram post, but there was a lot we uploaded to MySpace, too.

What about all the features you gave to media outlets that don’t even exist anymore?

Spinner.com, 2010
Spinner.com, 2021

Just a decade later a handful of outlets don’t exist anymore, and no one really remembers the video interview you did (maybe it’s on YouTube), or the print review in a magazine, or all the photos from your tour in 2003.

They’re… pretty much gone.

And even if they’re out there in Google images or YouTube, they ain’t on your site.

Looking for a sign to document more of your work, your magic, your art? This is it.