Over time, our digital footprints add up and create a cyber world that starts to take on some of that very same messiness. Change a font or a layout or where something is, and it bothers us. You can take advantage of that need for comfort by making your digital work a little less sterile, a bit less squared offSeth Godin

As I told Tim recently:

“I’ve stumbled upon Lain Sellar and Zoe Veness and find their work amazing. It’s something about hand drawn, black and white, stuff that gets me.”

That’s the logic behind the design of this blog. It’s not quite hand-drawn (like this piece by Zoe), but it’s not glossy by any means. There are plenty of web designers out there that can do slick. I want to do more “less squared off.”