From ‘WHEN TO SPEND ON YOUR BUSINESS,’ from my “day job” (which is Close Mondays):
I didn’t sign up for Basecamp at $100/mo so I make better to-do lists for myself. I signed up so I could assign to-dos for other people, so I could back away from the daily busy work and look ahead.
It’s hard to grow your operation if you’re always in your operation. You need to be able to hop on a 30 minute video call without being worried that you’re inbox is overflowing.
You need to be able to shut things off and go get food without the entire world burning down.