It was a moment where my draw dropped, and I never bothered to write it down.
I was walking somewhere up 5th Ave in NYC, listening to music on my iPod (yeah, this was awhile ago). I remember hearing a lyric from the song I was listening to, and seeing inside a BestBuy, the exact same words on a sign.
It’s not like it was a Top 40 hit, and I saw a display for the same top 40 hit. No, they were completely separate. A song lyric, and some marketing message on a sign that I’ve long forgotten.
But it happened again recently. Sort of.
I was listening to a song by one of my favorite bands, Into Another, from their album ‘Seemless.’ As I was running on the treadmill at my local Planet Fitness, I glanced at a TV commercial for some bathroom product, and the word ‘Seamless’ flashed across the screen.
Okay, not quite the same word, but close.
Today I read Khe Hy’s email newsletter Rad Read, and the first story was “Be the best at the worst,” which I then read on his site. The phrase “there are no shortcuts” stuck out to me, especially in the area of running.
Then my friend Jasper published a blog post (thanks RSS newsreader!) about cleaning his keyboard and he said, “Easily the most boring part of mechanical keyboards is lubing switches. It is, unfortunately, not optional. There are no shortcuts.”
What’s it mean? I don’t know, but it’s a double dose of truth today; “there are no shortcuts.”